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PPC is a miraculous way to make money online. Creative Web Advertising have answered some of your PPC Questions here, but if you have other questions please contact us. |
What is Pay Per Click? |
Pay Per Click Marketing, or PPC, is a form of online advertising offered by search engines such as Google, Yahoo and MSN. It allows companies to advertise online and be in complete control of their advertising budgets on a daily basis, and make money online. |
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You only pay when a potential clients actually clicks on your ad which then brings them to the most relevant page of your website, otherwise known as a |
landing page. As Google holds the lion´s share of the market it is also commonly referred to as Google Adwords, and as we like to say at Creative Web Advertising – “Onwards and Upwards with Adwords.” |
How does a Potential Client Find my Ad? |
Creative Web Advertising will generate numerous keywords that will be in tune with your target audience. The more of these you have the more likely they will see your ad. |
PPC accounts allow advertisers to create adverts to target potential customers as soon as they show an interest by typing a keyword into the relevant search engine, and then we land your potential clients on the best landing pages. |
You can target potential customers by area, nationality and even by age! |
If I have More Keywords do I have to Pay More? |
No you don´t. The management fee is calculated based on a combination of how much you will spend with Google (or other Search Engines) and the amount of corresponding and ongoing work involved for your campaign. |
How do I decide what my Advertising Budget with Google should be? |
Creative Web Advertising will work with you to calculate what is a realistic spend based on your ideal ROI. We will look at the relevant keywords and how much they cost, and make a recommended budget, which you can approve. This budget can be adjusted at any time, on a day to day basis. |
Should I spend a lot of money at first? |
Creative Web Advertising actually recommending starting off a little lower, so that we have time to analyse your market and the reactions. As the campaign starts making money for you, then it´s time to think about spending more then. |
How can I find out more for my campaign specifically? |
Creative Web Advertising will do a Free Review for your specific campaign. This will make it clear immediately to you what costs and what potential is involved. |
What Level of Service can I expect? |
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Firstly we will optimize your PPC Marketing Campaign. Once the Pay Per Click campaign is optimised, we will continue to keep the actual cost per click as cost effective as possible, while generating high levels of business – achieving the best pay per click for your company. |
At all times the ethos and company image will be central to the nature of the advertising management. |
The focus of the campaign will always concentrate on the required exposure of the client company, to its target market. There will be regular telephone and e-mail contact with the client, in order to ensure that the campaign continues to be serviced and optimised to the highest level attainable. |
I don't have a Pay-Per-Click account how do I set one up? |
Creative Web Advertising can set an account up for you , which at all times will be transparent to you. However some of our clients prefer to set up their own account, which we help you with, and then link to it to do the management for you. |
What methods of payment are accepted? |
Payments can be made either by Paypal, Direct Debit or Bank Transfer. |
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